Berlin-based online travel company Omio is set to begin operations in North America and will join other European fintech and mobility startups in their quest to scale up operations in the world’s top travel and tourism market.
The founder and CEO of mobility app Omio is Naren Shaam and until its rebranding last year it was known as GoEuro and competed with Britain’s Trainline in the European rail travel sector. Additionally, it offers ticketing for buses and flights and well as journey planning.
According to Naren Shaam, the U.S. and Canadian markets were a logical next step after buying Rome2Rio in October. Rome2Rio is an Australian specialist in route discovery.
“There are two fundamental pillars that drive us as a company. The first is global inventory for transport is not on a single product,” Shaam, 37, said in an interview at Omio’s headquarters in Berlin.
“The second pillar that drives us is that travel inherently is connected – and the products and the technology solutions today don’t offer a connected experience.”
The initial partnership will be with rail operators Amtrak, VIA Rail Canada; airlines Delta and United, as well as bus companies OurBus and Academy.
Omio’s mode of operation is different when compared to other travel apps. It operates as an aggregator. Shaam stated that the value in the business is due to its ease of managing complexities at the ground level which comes with no standardized procedures in the airline sector.
“It’s a full-service solution. It’s not just a meta search engine that is discovery based,” he said.
In its first stage of operation, Omio will offer ticketing for more than 23,000 train and bus routes including flights.